Custom Work Apparel
Custom work apparel is important to the success of nearly any business or organization. Clothing sets the tone through unspoken communication. It’s also important to invest in work apparel that lasts. Once you’ve achieved the perfect design, keep it looking professional by opting for high-quality materials and construction! It’s the time of year to gear up your crew for the changing weather, so why not fall into fashion with T.R. McTaggart’s custom work apparel?
Customized to fit your needs
One of the advantages of custom work apparel is that it is just that: custom. With fierce competition, it’s important to differentiation yourself any way you can. Customizing your work apparel is a great way to present something to the public that is instantly recognizable as only you!
One way to get even more mileage out of custom work apparel is to design garments your employees will enthusiastically and voluntarily wear after hours. This is one of the best ways of advertising. But how do you get employees to advocate for your brand off the clock?
People prefer to be fashionable
While some people might be content to wearing ill-fitting sweats (think George Costanza) to the grocery store or to buy the newspaper, most people like to be fashionable. This means creating something that is well-designed, high-quality, and on trend. And, of course, it helps to select the right size too!
What Makes Custom Work Apparel Fashionable?
There are a number of factors that go into creating a great garment.
Style: Popular types of apparel
What are the kids wearing these days? What types of clothing will make a positive impression on customers and set a professional atmosphere among employees? Ideally, you can balance both by selecting something fashionable.
Popular choices include:
- Button downs
- Screen printed T-shirts
- Warm-up jackets
- And more!
All of these items are available at T.R. McTaggart and are fully customizable.
Design: Good design
You want graphics enhance your logo in terms of function (being able to clearly read it at a glance) and aesthetics (even if it’s functional, it’s not functioning to its full potential if it’s not something potential customers remember). The graphic design should communicate to the audience what the business is and have it be memorable.
Good custom apparel graphics are attention grabbing, easy to read, balanced, and properly ustilize white space (empty space to balance out busy areas of the design).
- Attention grabbing
- Easy to read
- Contain white space
Our designers take all of this into consideration when designing custom work apparel for you.
Originality: If it’s customized, you stand out from the crowd
In terms of customization, we offer:
- Screen printing
- Dye sublimation
- Laser etching
Quality: Quality construction
Whether you’re ordering a bulk supply of uniforms for your business or T-shirts for your community baseball team, you want apparel that’s well made. That’s why T.R. McTaggart only creates work apparel that lasts.
Our garments are:
- Made from high-quality materials
- Well constructed
Whether you’re an athlete whose clothes need to take a beating or you’re the manager of a high-end restaurant who wants waiters to look elegant and well polished, construction is key!
Trendy: On trend
What are this year’s trend-setting colors?
The Pantone Color Institute took the colors seen at New York Fashion Week to create The PANTONE Fashion Color Report. Every season this guide highlights the top 10 colors for the upcoming fashion season.
Color palette, New York
The Fall 2017 colors offer warmth, comfort, and feeling.
- PANTONE 17-1558 Grenadine
- PANTONE 19-1725 Tawny Port
- PANTONE 13-2808 Ballet Slipper
- PANTONE 16-1341 Butterum
- PANTONE 19-4029 Navy Peony
- PANTONE 17-4402 Neutral Gray
- PANTONE 19-4524 Shaded Spruce
- PANTONE 16-0543 Golden Lime
- PANTONE 17-4041 Marina
- PANTONE 17-1145 Autumn Maple
Color Palette, London
London’s Autumn/Winter 2017/2018 is made of strong classics colors paired with the unexpected.
- PANTONE 18-1662 Flame Scarlet
- PANTONE 12-2904 Primrose Pink
- PANTONE 16-1331 Toast
- PANTONE 14-4121 Bluebell
- PANTONE 18-3531 Royal Lilac
- PANTONE 18-1018 Otter
- PANTONE 19-4029 Navy Peony
- PANTONE 16-1338 Copper Tan
- PANTONE 15-0751 Lemon Curry
- PANTONE 16-0639 Golden Olive
Paris Fashion Week
Not analyzed by PANTONE, but still the fashion center of the world, Paris fashions for 2017 favored silver, pink, camel, turquois, black and blue, intricate colored appliques, and sportswear. T.R. McTaggart can help you with all of the above.
Fashionable Custom Work is Important for Myriad Reasons
A smart way to help your company
You do everything to make your business successful. If you haven’t already, you should add custom work apparel to the list.
Reasons custom work apparel positively affects your business:
- Professional appearance
- Protects clients
- Visual identifier
- An advertising opportunity
- Industry norms
- I’m in it for the perks!
- The sense of belonging
- A feeling of equality
A uniform presents a professional image for your company.
If you own a restaurant or store and your workers wear street clothes, customers might have a difficult time figuring out whom they can ask for assistance. Custom work apparel also simplifies the dress code. You don’t even need to write up a dress code. No need to refine the dress code to dictate skirt length and get out rulers or ask employees to remove political buttons that offend half of your customer base. Uniforms keep things simple!
Custom work apparel also gives off a professional vibe and presents a clean-cut appearance that represents your company well and adds to your brand’s image.
If your company delivers products or solicits customers door to door, custom work apparel makes it harder for non-employees to impersonate employees. The last thing you want is for customers to give credit card information to someone claiming to be affiliated with the company. The extra step of having to be a seamstress before planning a con acts as a deterrent. It will also make it easier for new employees to interact with established clients, as the clients will already know the person is someone whom they can trust.
Custom work apparel is an immediate way to differentiate between types of workers. This can be helpful if workers with different knowledge sets would be indistinguishable to customers. For example, one worker at a big box store might know where everything is on the shelf, whereas another worker might be from headquarters checking up on the store and have no idea where anything is located. Uniforms would save time for workers and customers alike.
An advertising opportunity
If the clothes are cool, employees will wear their work clothes even on their days off. As they run errands or have dinner with friends, your employees act as walking billboards on your behalf. People at the gas station or grocery store continue to notice your brand. Then, when they need your services, you’ll be the company that pops into their heads.
Tip: Consider making your logo with your name big enough to read at a distance with colors that make it easily legible.
It’s important to have a logo that immediately communicates who you are and what type of business you are.
Certain industries dealing with the public usually wear uniforms. Examples are department stores, restaurants, and hospitals. This makes it easy for customers to identify who can help them.
I’m in it for the perks!
At some organizations, uniforms are a perk of the job. Let your employees know they’re valued!
The sense of belonging
When everyone wears the same thing, it reinforces the sense of being on a team.
A feeling of equality
Uniforms make everyone look … well, uniform. Because of this communal aspect of work life, your employees are set up to view the workplace as a communal space where they collaborate with colleagues rather than pursue individualistic interests; they work toward one common goal.
Coordinate your brand image with your uniforms
Create a cohesive message!
Traditional advertising through television, radio, newspaper and magazine ads, billboards, and social media are important parts of marketing. However, apparel that contributes to brand marketing is a powerful tool that strengthens your message.
T.R. McTaggart can give your brand a cohesive style that simply conveys who you are and what you do. This includes clothing and corresponding items used to advertise your business such as pencils, key chains, and various other promotional items. We translate what you do into a compelling message expressed through clothing and giveaway items to communicate your brand and promote your business.
These are just some of the items we can coordinate with your uniforms:
- Tradeshow and exhibition giveaways
- Promotional items supporting your next campaign
- Client gifts
Resources to Help Make Your Vision Come to Life
Many custom apparel businesses have limited colors, sizes, and design options. We tailor our custom apparel for each and every client. We know one size doesn’t fit all and have designed our business accordingly.
We work closely with you throughout the design process. Whatever your needs, our staff includes talented designers and technicians that enjoy the creative process, crafting products just right, and being a part of helping your business succeed.
Once your vision comes to fruition, we want it to stay that way. That’s why we make work apparel that lasts!
Custom Work Apparel Deserves a Custom Online Store
T.R. McTaggart can help you set up a custom online store for employees to purchase their custom work apparel. Many of our clients utilize this resource because it’s convenient and cost effective. Just ask us how!
Contact T.R. McTaggart today!
When you want work apparel that lasts, think T.R. McTaggart. Our staff has decades of experience in the apparel industry. Our expertise in providing custom work apparel can aid you in offering your employees apparel that’s work appropriate – and maybe even runway ready!
Contact us today for all of your custom work apparel needs!